GREEN ICONS — A VISUAL STUDY
01/07 — HOOK
WHY ARE SO MANY
ICONIC CHARACTERS
GREEN?
have you noticed?
THE EXPECTED SIDE
NATURE
GROWTH
FRESHNESS
THE STRANGE SIDE
MAGIC
MUTATION
TRANSFORMATION
OTHERNESS
GREEN HAS two sides.
associations, not universal rules ✎
GREEN IS EVERYWHERE IN ENTERTAINMENT.
01 · CINEMA
live-action film
02 · ANIMATION
animated movies
03 · TELEVISION
animated TV
04 · COMICS
comics & superheroes
+ Kermit & the Turtles!
01/04 · LIVE-ACTION CINEMA
THE MASK + THE GRINCH
=TRANSFORMATION
02/04 · ANIMATED MOVIES
SHREK + MIKE WAZOWSKI
=OUTSIDERS
03/04 · ANIMATED TV
COSMO + BUTTERCUP
=IDENTITY / ENERGY
green hair · green eyes — not green skin!
04/04 · COMICS
HULK + BEAST BOY
=MUTATION
8 CHARACTERS· 4 WORLDS· 1 COLOR
FUN FACT 01
The Incredible Hulk #1 · 1962
HULK WAS ORIGINALLY GRAY.
gray → green by issue #2
FUN FACT 02
1994
2000
JIM CARREY
played both
ONE ACTOR. TWO GREEN ICONS.
FUN FACT 03
bear, bull, bat…
still green!
TRANSFORMATION IS HIS SUPERPOWER.
COLOR SPEAKS
before words do.
MARKETING
100%
NATURAL
FRESH
ECOfriendly
ORGANIC ✓
+ HEALTHY
GROWTH ↗
EXPECTATION
CHARACTER DESIGN
GREEN 01ogre · outsider
GREEN 02monster · friend
GREEN 03gamma · mutation
IDENTITY
same color — different job
GREEN =
DIFFERENT.
POWERFUL MAGICAL STRANGE ALIVE TRANSFORMED
COLOR TELLS A STORY.
Green often works as a visual shortcut for difference.
English class study project · Why are so many iconic characters green?
VO
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